Transformation Partner co:collective Joins Dawn

Transformation Partner co:collective Joins Dawn

From Mediashotz:

Centralised marketing firm Dawn is adding co:collective, the strategic and creative transformation partner for purpose-led businesses, to its portfolio of independent agencies.

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Co:Collective Joins Dawn Network

Co:Collective Joins Dawn Network

From MediaPost:

New York-based marketing group co-collective has joined Dawn, the two-year-old portfolio network founded by former MDC Partners CMO Bob Kantor. It supports independent agencies with data science, measurement, and media expertise.

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Active International Joins Dawn Portfolio

Active International Joins Dawn Portfolio

From MediaPost:

Active International, the barter agency that enables companies to use their assets to pay, in part, for a wide range of marketing services and media, is the latest member to join Dawn, a two-year-old portfolio network that supports independent agencies with data science, measurement and media expertise.

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Bob Kantor's Dawn Adds Bleacher Report Creative Agency To Roster

Bob Kantor’s Dawn Adds Bleacher Report Creative Agency To Roster

From MediaPost:

Bleacher Report’s in-house creative agency Playmaker becomes the latest agency to join Dawn, a year-old portfolio network that supports independent agencies with data science, measurement and media expertise.

Playmaker marks an unexpected expansion for the network, led by Bob Kantor, former Global CMO at MDC Partners, through a partnership with Crossmedia. Now, member agencies, such as creative shop Pereira O’Dell, intelligence firm Main Street One, are enabled to collaborate with this sports media brand, and vice versa.

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Dawn Expands With Definition 6

Dawn Expands With Definition 6

From MediaPost:

Dawn is expanding its portfolio two months after Bob Kantor, former Global CMO at MDC Partners, partnered with Crossmedia to introduce a new portfolio network in which independent agencies receive data science, measurement, and media expertise.

The newest member, Definition 6 (D6) is an Atlanta- and New York City-based agency that leverages a multitude of technologies and a platform agnostic perspective to create omni-channel experiences as well as specialize in email marketing and conversion rate optimization.

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Crossmedia, Former MDC Exec Partner To Provide Media, Data Expertise To Independent Agencies

Crossmedia, Former MDC Exec Partner To Provide Media, Data Expertise To Independent Agencies

From MediaPost:

It is nearly impossible for independent agencies to remain competitive as the big holding companies spend billions to acquire data and analytics companies.

At least that’s the position of Bob Kantor, former Global CMO at MDC Partners, who is offering a new service in partnership with Crossmedia to these founder-backed agencies.

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