DAWN Marketing

01 · The Modern Marketing Model

DAWN is the collective of best-in-class independent agencies - with data and media at the center.

The most talented specialist agencies, each with best-in-class core expertise - sharing dedicated technology, senior talent, and a business-development engine, while keeping full ownership of their firm.

Meet the leadership team →

02 · What We Deliver for Brands

Every marketing discipline for brands,
one accountable collective

01

World-class specialist agencies

The most talented agencies, each with best-in-class core expertise - assembled around the client's actual problem.

02

Data, analytics & marketplaces at the center

Dedicated data science, advanced analytics, and econometric measurement - the modern marketing core, shared across the portfolio.

03

Seamless strategic integration

Structure and culture built to drive integration and collaboration, maximizing business impact across every engagement.

03 · What We Provide Agencies

Data and Tech services for talented agencies to aggressively scale - while keeping independence and control.

01 A targeted business-development pipeline
02 Global scale & infrastructure
03 Data & advanced analytics at the center
04 World-class strategic and scaled media

The modern data and analytics core of a network, with the independence and accountability of a specialist shop.

04 · The Collective

World-Class Independents.
One shared advantage.

Best-in-class independent agencies - each retaining full ownership while sharing data, technology, capital, and a unified business-development engine.

Ad Age A-List global creative agency known for culturally resonant campaigns.Brand StrategyCreativeCulture

Independent global media agency built on radical transparency and data science.Data ScienceMedia Planning

The original “Big Indie” - integrated consumer agency where scale meets soul.ConsumerCreativeIntegrated

Strategic global transformation partner for purpose-led businesses.PurposeStrategyTransformation

The global corporate trade leader for four decades.Corporate TradeFinanceMedia

An egoless global media agency where trusted service meets high-impact results.GlobalMediaPerformance

Social content and distribution experts putting brands into the culture-shaping hands of gamers globally.CreatorCultureSocial

Independent media-strategy consultancy uncovering the insight behind the data for unbiased, cross-channel growth.ConsultingMedia StrategyPerformance

Fully-integrated creative agency built on saying “Yes” to every challenge.CreativeIntegratedPerformance

Independent customer-relationship-marketing agency uniting data, technology, creative, and AI to maximize CRM investments.AutomationCRMData

Influencer marketing agency connecting brands and causes with a 20,000+ network of authentic creators for grassroots, measurable social campaigns at scale.CreatorsInfluencerSocial Impact

Experiential marketing - live brand experiences for 30+ years.EventsExperientialSponsorship

Data & technology,
built for the collective.

Vetted data, AdTech, and marketing-technology partners with direct access to DAWN agencies, qualified business leads, and a monthly showcase to a warm, receptive network.

Semantic intelligence platform connecting consumer narratives and emotions to audience targeting, media, strategy, and activation.AIAudience IntelligenceInsights

AI customer-experience platform that monitors brand visibility across LLMs and AI search engines, and optimizes content for them.AIAI SearchBrand Monitoring

AI marketing-intelligence platform whose Brand Mentality® engine fuses cultural, contextual, and audience signals across video, CTV, and social.AIBrand SafetyContextual

Programmatic media partner connecting brands with premium, cross-channel inventory and motorsports at scale.AdTechMediaProgrammatic

Performance-marketing partner and outsourced CMO - à-la-carte media, lifecycle, and brand services powered by Hawke AI.Media BuyingOutsourced CMOPerformance

The Creative Effectiveness Platform - predictive research and advanced analytics.AnalyticsEffectivenessResearch

Advertising platform for conversational AI - placing brand messages inside high-intent chatbot conversations in real time.AdTechAIConversational

AI platform that lets multi-location brands create, publish, and optimize localized ads across 30+ channels in under a minute.AdTechAutomationLocal

Immersive drone light shows that tell the stories of visionary brands.ExperientialLive EventsTechnology

Audience marketplaces that matter.

Media and audience marketplaces connecting brands to multicultural, retail, place-based, and hard-to-reach demand - cultural fluency meets performance-driven, capital-backed scale.

Capital for independents.

Flexible capital structured around founder control - designed for new technology access, agency growth, and emerging performance models.

Emerson CapitalEmerson Capital invests primarily in public equities in the Consumer, Services and TMT sectors. In select situations where Emerson Capital and DAWN Marketing can help drive growth, Emerson also invests in private companies and securities.Growth CapitalInvestment

Aperiam is the leading adtech and martech venture capital firm. In addition to venture capital, Aperiam offers advisory and technology orchestration services to drive outcomes for both portfolio companies and their customers: brands and agencies.AdTechMarTechVenture Capital